Yen Bai welcomes record high of tourists last year

  •  Friday, January 31, 2020

Last year, the northern mountainous province of Yen Bai welcomed a record high of over 700,000 visitors, including about 150,000 foreigners. The province earned more than 420 billion VND in revenue from tourism thanks to a greater diversity of tourism services and products that have met visitors’ rising demand.

Inviting Giang Stream
Inviting Giang Stream

Suoi Giang commune, Van Chan district was packed with tourists, both local and international, when Tet, the Vietnamese traditional New Year, was near. Nguyen Thi Yen, a visitor from Quang Nam, said she was impressed with the ancient tea tree in Yen Bai. It is so huge and tall with white and pure blooming camellia surrounded by forested hills as beautiful as a painting, she said.

She was happy to enjoy a cup of tea in the fresh air here while meeting H’mong ethnic minority people and learning about their culture.

Similar to Suoi Giang, other districts in Yen Bai, such as Tram Tau, Mu Cang Chai and Luc Yen, also attracted large crowds of visitors at the end of the year.

In 2019, the province hosted many major cultural and tourism events, for example, Dai Minh pomelo festival, cinnamon festival in Van Yen district, and paragliding festival at Khau Pha Pass in Mu Cang Chai. But the most notable was the Muong Lo culture and tourism festival and the Mu Cang Chai terrace field festival featuring an art show with about 5,000 performers.

Yen Bai has become an attractive destination to visitors owing to its policies to develop tourism and lure investment during 2017 – 2020.

In addition, the province has been implementing a master plan for developing the Thac Ba Lake National Tourist Park by 2025 with a vision to 2030 and the planning of the Suoi Giang Tourist Area in Suoi Giang commune, Van Chan district. The provincial People’s Committe has also adopted a project on building reputation for Yen Bai’s destinations and developing local tourism industry from 2018 – 2020 with a vision to 2025.

Yen Bai is focusing on developing its signature tourism products, including eco-tourism and community-based tourism; adventure tours; religious tours that take visitors to temples and pagodas along the Red River, including those in Lao Cai and Phu Tho; and craft village tours that connect Nghia An brocade weaving village, Luc Yen gemstone painting village and more.

Services and loging providers are flourishing while the sales of local specalties like bamboo shoot, hill chicken and natural river fish have made Yen Bai more appealing to visitors.

Yen Bai expects to make tourism a key industry in a near future, contributing to improving local living standards.

Le Thuong

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Since 2021, the province has issued investment policy decisions for 21 projects in the service and tourism sector, with a total registered capital of over VND 3,170 billion and USD 3.2 million.

Since 2021, Yen Bai province has approved investment proposals for 21 projects in the service and tourism sector, with a total registered capital of over VND 3,170 billion and USD 3.2 million.

Hoang Thi Xoi, the young proprietor of Xoi Farmstay, poses for a photograph with international guests.

Born and raised in Lam Thuong Commune, Luc Yen District, Hoang Thi Xoi has become the first person to introduce tourism to her remote hometown. Drawing from the knowledge she gained during her studies at the University of Social Sciences and Humanities in Hanoi, she boldly returned to her village to develop community-based tourism.

Tourists visit and experience beeswax painting in Mu Cang Chai district

Yen Bai, the gateway to Vietnam’s Northwest region, is home to 30 ethnic groups and a convergence of diverse cultural traditions, including several nationally and globally recognized intangible cultural heritages. These heritages have become distinctive highlights, transforming Yen Bai into an increasingly sought-after destination on both the domestic and international tourism maps.

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Mu Cang Chai in the water-pouring season may not be as radiant as during the golden rice harvest, nor as dreamlike as spring in bloom. Yet the pristine, rustic beauty of the mountains and terraced fields during this time never fails to captivate and enchant visitors.

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