Yen Bai, the gateway to Vietnam’s Northwest region, is home to 30 ethnic groups and a convergence of diverse cultural traditions, including several nationally and globally recognized intangible cultural heritages. These heritages have become distinctive highlights, transforming Yen Bai into an increasingly sought-after destination on both the domestic and international tourism maps.

Mu Cang Chai in the water-pouring season may not be as radiant as during the golden rice harvest, nor as dreamlike as spring in bloom. Yet the pristine, rustic beauty of the mountains and terraced fields during this time never fails to captivate and enchant visitors.

In recent years, to preserve and promote traditional cultural values of ethnic minorities, Yen Bai Province has consistently directed and facilitated efforts by communes, villages, and individuals to maintain and promote their ethnic culture by encouraging the establishment of cultural clubs and performance teams.

Developing “green tourism” is regarded as an appropriate direction in the current context. As a specialized mulberry-growing area, Thanh Thinh Commune in Tran Yen District is aiming to link mulberry cultivation with the development of landscapes in mulberry-growing and silkworm-raising zones, while producing various mulberry-based products to promote ecological and experiential tourism. This tourism model operates with a focus on minimizing environmental impact, preserving cultural heritage, and generating eco-friendly products to increase income for farmers and producers, thereby contributing to the sustainable development of the local sericulture industry.