Yen Bai works to recover post-pandemic tourism activities

  •  Tuesday, June 2, 2020

As the COVID-19 pandemic was basically controlled nationwide and the country enters a ‘new normal’ state, Yen Bai province has also taken specific actions to reboot its tourism sector.

Vice Chairman of the provincial People’s Committee Duong Van Tien visits a booth exhibiting outstanding tourism products in Muong Lo, Nghia Lo./.
Vice Chairman of the provincial People’s Committee Duong Van Tien visits a booth exhibiting outstanding tourism products in Muong Lo, Nghia Lo./.

The provincial People's Committee has directed the Department of Culture - Sports and Tourism, authorities of Yen Bai city, districts, and towns to restore tourism activities in the "new normal” state.

The locality is focusing on designing tourism stimulus packages and experience tours of local destinations to attract domestic and foreign visitors. 

It gives priority to promoting new tourism destinations and products, including Le Champ Tu Le Resort; Suoi Giang tea space, and spiritual tourism sites, while developing community-based tourism, adventure tourism and ecotourism products. 

Hotels, restaurants and tourism sites have been encouraged to reduce their service charges, thus attracting more holiday-makers to the locality. 

The paragliding festival "Flying over the pouring water season” in  Mu Cang Chai district at the end of May will be the first activity to restart tourism activities in Yen Bai. It will be followed by culture and tourism festivals: Muong Lo Culture – Tourism Week and a programme to explore the national landscape of Mu Cang Chai terraced fields; the Van Yen cinnamon festival, the "Mau Thuong Ngan” (the Mother Goddess of Forest) worshipping festival. 

In the year, the province will introduce Xoe Thai, a traditional dance of Thai ethnic minority people, and the national landscape of Mu Cang Chai terraced fields in Hoi An ancient town in central Quang Nam province. 

Vice Chairman of the provincial People’s Committee Duong Van Tien said the local authorities will launch an event in response to the programme "Vietnamese people travel Vietnam" on the occasion of the paragliding festival "Flying over the the pouring water season”, and introduce high-quality tourism services and products with preferential prices to vistors. 

Travel businesses must seriously implement their commitments to offering promotions when participating in the programme, in order to ensure a safe, friendly and quality tourism environment, Tien said. 

 Thanh Chi

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Through the tourism cooperation and development partnership between the eight expanded Northwest provinces and Ho Chi Minh City, Yen Bai Province will have numerous opportunities to introduce and promote its local tourism potential to a wide range of visitors.

To effectively utilize the tourism potential and advantages of localities, strengthen linkages and cooperation in tourism development through regional programs, activities, and events, establish a series of distinctive regional tourism products, and enhance tourism promotion and advertising efforts, Yen Bai Province has implemented tourism development cooperation activities with the eight expanded Northwest provinces and Ho Chi Minh City for 2025.

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Yen Binh is one of the three distinct cultural regions of Yen Bai province, closely associated with the Thac Ba Lake National Tourism Area. With its picturesque natural landscapes and friendly people, the district has been effectively promoting green tourism and high-quality experiential tourism models. These efforts contribute to achieving the goal of sustainable development in a green, harmonious, and culturally rich direction.

The Muong A Temple Festival in Ngoi A Commune, Van Yen District, attracts a large number of visitors for sightseeing and worship.

In recent years, Yen Bai has emerged as a notable destination on Vietnam’s tourism map. Alongside ecological and adventure tourism, spiritual tourism has been gaining traction in the province, attracting significant interest from both domestic and international visitors. This growth not only honors spiritual values but also helps preserve the cultural and historical heritage of ethnic communities.

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The 4th edition of the "Top 7 Impressive Vietnam" program, organized by Sai Gon Tiep Thi, has announced the results for the "Top 7 Most Impressive Scenic Destinations" category. Among the honored locations, Yen Bai has three sites: the Chi Pau Flower Hills on Ta Chi Nhu Peak (Tram Tau), the "Dinosaur Spine" in De Xu Phinh (Mu Cang Chai), and Thac Ba Lake (Yen Binh).

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